Friday, February 15, 2013

London, England - Gothenburg Boots

My girlfriends in London are a constant inspiration. So many of them have left their jobs to start their own entrepreneurial ventures and have met with great success. 

Tanya (with a masters degree from Sotheby's) and Viktoria (an ex-banker) were both running to a business meeting in the pouring rain one day and remarked that they had no stylish footwear that could both beat the elements, but also look chic and on trend. And so Gothenburg Boots was born. 

Tanya and Viktoria: the ladies behind Gothenburg Boots
Ankle pieces for the knee high boots are interchangeable
so you can create a different look

The boots are made from waterproof rubber but also incorporate rocker-chic elements such as studs, calf hair, oversized zippers, buckles, laser cut outs and separate interchangeable ankle embellishments to switch up the look of your knee high boots. 

Gothenburg has already had some great celebrity placements, including Skyfall Bond girl Tonia Sotiropoulou:

As well as Made In Chelsea reality TV star Rosie Fortescue

The boots are being sold online and through local London retailers Wolf & Badger and The Box Boutique, and I have no doubt that Tanya and Viktoria will turn this brand into a huge sensation. 

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